<p>We&rsquo;re looking for a resourceful, online-savvy marketer to join our large marketing department &ndash; now counting over 50 specialists. You will be working on Point2Homes.com, a highly trafficked website (25 million+ page views each month) that helps people across the US and Canada find homes for sale or for rent. Frequently mentioned in some of the most trafficked websites on the web &ndash; such as Buzzfeed, NY Times, Huffington Post, Business Insider or AOL.com &ndash; Point2 Homes offers great opportunities for results-driven marketers. You will be working with millions of users and have a chance to apply online marketing strategies to huge audiences.<br />
You are the right candidate if you&rsquo;ve got great written and spoken command of the English language and you&rsquo;re passionate about search engine marketing.<br />
<br />
<strong>Desired skills and experience:</strong><br />
&bull; Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing;<br />
&bull; In-depth knowledge of Facebook and LinkedIn advertising options;<br />
&bull; Minimum 1 year experience in working with Google AdWords;<br />
&bull; Experience in performance marketing, conversion, and online customer acquisition;<br />
&bull; Excellent time management skills;<br />
&bull; Very good command of the English language;<br />
&bull; Strong analytical skills;<br />
&bull; Experience with website analytics tools (e.g, Google Analytics, GWT, WebTrends);<br />
&bull; Up-to-date with the latest trends and best practices in SEM.<br />
<br />
It is considered a plus:<br />
&bull; Proven conversion optimization experience;<br />
&bull; HTML/CSS knowledge.</p>

<p><strong>Responsibilities:</strong><br />
&bull; Manage the PPC initiatives and campaigns on a wide range of platforms like Google AdWords (search, display, remarketing), Bing, Yahoo, Facebook, LinkedIn etc;<br />
&bull; Executing daily campaign optimization and following results according to company&rsquo;s goals;<br />
&bull; Conducting keyword research and proposing implementations accordingly (keyword bidding, keyword match type, targeting &amp; account structure);<br />
&bull; Creating adequate ads and running A/B tests;<br />
&bull; Translating data from web analytics into actionable plans and advertising campaigns;<br />
&bull; Developing on-site audits and suggesting changes according to PPC best practices;<br />
&bull; Keeping pace with the latest changes in the paid advertising industry while continually leveraging new tools and best practices to boost the efficiency of campaigns;<br />
&bull; Reporting on key metrics and account activity;<br />
&bull; Stay up to date with online marketing advances and identify new opportunities;<br />
&bull; Create landing pages;<br />
&bull; Suggest conversion funnel improvements.<br />
<br />
<strong>Benefits:</strong><br />
Friendly, professional and fun are just some of the words people use to describe the work-environment at Yardi. As a Yardi employee you are encouraged to share your ideas, overcome challenges as a team, and make the best products in the industry. To achieve this, we have created an environment that is relaxed and positive.<br />
Yardi employees benefit from a private health insurance and services discounts, such as public transportation or parking subscription discounts. Plus, you will get to work in one of the newest business centers in Cluj-Napoca, The Office.</p>

<p><strong>Company details</strong></p>

<p>For over 30 years, Yardi has been innovating and growing while remaining the leader in software development for the real estate industry. We employ over 5,000 people working in 35 offices throughout the world. Our office in Cluj is home to over 1000 dedicated professionals working in diverse areas, from software development to data research and analysis, customer service, marketing and consulting.<br />
<br />
Love your work. Stay focused. Grow.</p>
